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Showing posts from July, 2021

Ad Copy - Writing to find a Bull

Often couples have no idea what should be included when placing an ad seeking a bull. First is be realistic. You want to be clear about what you are seeking, but don't set so many limits that very few (if any) match.  Make the age range as wide as is truly acceptable to you both. Most experienced bulls are going to be older. 40's-60's generally.  If you are a younger or new couple you may want to consider an older bull. There are younger bulls and sometimes younger is more attractive to a couple. Just know generally younger bulls will have less experience working with couples.  Next be sure and list things that are a "no go" for you. it's just as important to share what you don't want, as what you do want. Is smoking an issue for you? Should your bull be single? You can discuss details with any potential bulls, but listing turn offs and non negotiables will help filter some responses. Avoid using terms like "seduce" or "looking to try"....